Google Marketer's Playbook: Optimization Strategies, Part 1 Posted in Companies, Broadcasting, Business, Google, Lectures on November 26, 2008 Learn basic Google AdWords optimization strategies: account structure, ad text, and keywords. Watch Video Tags: Google, Business, Lectures, Optimization, SEO, Advertising, Web, Search Engines, Google AdWords, Marketing, Broadcasting, Companies Related Search Queries google marketers playbook videos google google marketer analytics playbook adwords play book Please enable JavaScript to view the comments powered by Disqus.