MIX09: Adding Microsoft Silverlight to Your Company's Skill Set

Posted in Conferences, Frameworks, Companies, Graphics, Development on April 16, 2009


Get Microsoft Silverlight

Discover how your team of Web designers and developers can add Silverlight to their toolbox without starting from scratch. Learn how to add the Microsoft Expression suite to your creative team's process and how to get your team of UI Developers, Flash Programmers, and Microsoft .NET experts working with Silverlight.

Noah Gedrich

Noah oversees all BLITZ server-side engineering, Flash and Silverlight development, integration practices, functional and technical quality control, and technical project development.  Noah serves as the main Engineering and Software Development contact for the Business Development, Marketing and Account Management groups. 

Before joining BLITZ, Noah designed, developed and managed the technical architecture of database-driven movie marketing and social networking community websites both flash and html-based.  His work on the website for the theatrical release of “Terminator 3,” began the trend of using user-generated content in web-based marketing for films.  The culmination of that work was developing the web-based fan club for the cult hit Napoleon Dynamite, which topped 300,000 registered users in 6 months for Fox Searchlight Pictures.   Noah’s work has garnered him numerous Clio, One Show and SXSW awards as well as an Award of Excellence in Communication Arts Interactive Annual. 

Noah’s experience ranges through concepting, architecture and development of web sites and site features for clients in fields as varied as automotive, entertainment, finance and consumer product.  He has also been responsible for developing numerous internal business tools as well as budgeting, setting up and maintaining strategic corporate IT initiatives.  Prior to kicking off his “professional” career, he taught web-development to underclassmen at Wesleyan University in Connecticut in his role as a teaching assistant.

Noah is also a classically trained violinist and has played in many of the eastern seaboard’s largest concert halls, including Carnegie Hall in New York, The Tanglewood Music Center in Massachusetts and the Kennedy Center in Washington, DC.

Ken Martin

As Chief Creative Officer, Ken is recognized as a thought leader for the experience economy as he works with top brands to identify trends and opportunities, fuse insights with ideas, and redefine the audience’s experience. He works with BLITZ’s top client list to conceptualize results-driven, brand-centric, campaigns and applications that entertain while they inform. With a diehard focus on quality and visual impact, Ken’s purpose is to drive the agency’s creative mind-set and vision from original concepts through final deliveries, setting the strategies for finish-line solutions which deliver measurable results.

Ken has been involved in the conceptual development and design of interactive campaigns for clients such as Adobe, Microsoft, Google, GE, Sony Pictures Entertainment, Warner Bros., Electronic Arts, LucasArts and many more. His talents and experience have led to great success for client projects, which have won countless awards including OneShow, KeyArt, London International Advertising Awards, SXSW, Flashforward Film Festival, FWA, ADDYs, HBO Comedy Festival. 

Prior to BLITZ, Ken co-founded Silicon Valley-based, eStudio, an innovative interactive content developer. He was instrumental in raising $5M in venture capital. An avid entrepreneur even at age 15, Ken founded SignWorks and sold the business at age 18. Eleven years later, SignWorks is still going strong in the digital sign industry.

When not at the office, Ken resides in Southern California with his wife, Ruth, and their three sons, Ethan, Gavin, and Colin. Ken has also been rumored to shred at Guitar Hero.

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Tags: Conferences, Frameworks, Technologies, Microsoft, Design, Flash, Silverlight, MS Expression, .NET Framework, Development, Companies, MIX09, Full Breakout, Agencies