Videos tagged with Keyword

Help the important content stand outCan't find the information you're searching for due to extremely verbose websites? On today's Tekzilla Daily, Veronica shows you how to simplify your searching habits and highlight the important stuff with a Greasemonkey script.

Studio 132 created an AdWords account to get calls about their new services, but after a few months they still didn't have any calls. To solve this they began testing different ads in their account, and after this optimization their clickthrough rate (CTR) went up 300% and they've gotten 4 new customers.

Moonknight Network spent a lot of time optimizing their AdWords account, but they still weren't getting traffic to their site. After increasing some of their bids to the First Page Bid Estimates, they've seen a 270% increase in their clickthrough rate (CTR) and a 200% increase in their call volume.

Galaxy Desserts added a lot of keywords to increase their exposure but then their clickthrough rate (CTR) went way down. To combat this they added negative keywords, and after this optimization, their CTR is going back up and their cost-per-clicks (CPC) have decreased by 20%.